We build sites that bring in workUK

Websites, SEO, Google and Meta ads, and tracking that follows every call and form back to the pound that paid for it. Burnley based. Working with engineering, manufacturing, professional services, trades and property.

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Who we are

Forge Lead Systems is a one person web and lead generation studio in Burnley. We design the site, run the search and the ads, and track every enquiry back to its source. Most agencies sell you traffic. We build the whole route from a Google search to a signed job, and we show you the numbers.

Selected
work

Live sites. Real numbers from the client's own analytics.

Every site we've launched went live with call and form tracking switched on. Not bolted on later. Not an extra on the invoice.

0%of sites tracked from day one

What we do

01

Websites and web systems

From a five page site to booking flows, quote tools, portals and e-commerce. Fast, search ready, built to convert.

02

SEO and local search

Google Business Profile, local landing pages, technical fixes and content that ranks for what customers actually type.

03

Google and Meta ads

Search for people already looking. Facebook and Instagram for people who don't know you yet. Optimised to enquiries, never clicks.

04

Tracking, CRM and reporting

GA4, Tag Manager, call tracking, CRM routing and a one page monthly report that says what it cost and what it brought in.

Who it's for

You've outgrown the site you've got.

Engineering, manufacturing, fabrication, professional services. Businesses with a team, a reputation, and a website that still says sole trader.

  • A site that reflects the size of business you've become
  • Quote, booking and enquiry systems that cut the admin
  • One monthly number: what marketing cost and what it brought in
  • Direct line to the person who built it

You need a build partner, not another agency.

In house marketing teams that know what they want and need someone to build it properly.

  • Technical SEO, tracking and integrations done right first time
  • Developer access, no account manager in between
  • GA4 and attribution you can put in front of the board unedited
  • Fixed scope, fixed price, no surprises

You want the phone to ring with the right jobs.

Drainage, groundworks, roofing, fabrication, builders, lettings. Local businesses competing with directories and national firms.

  • Local search that puts you above Checkatrade and Yell
  • Ads tuned to jobs worth doing, not every click
  • Every call tracked, so you know which van to buy next
  • Online booking so customers can book at 11pm

How it runs

Four stages, each with a date on it
Step 01Wk 1

Discovery

What you sell, who buys it, what a good enquiry looks like.

Step 02Wk 1 to 2

Plan

Page map, search targets, ad structure, tracking plan. Signed off before anything is built.

Step 03Wk 2 to 6

Build and launch

Site, tracking and campaigns go live together. Tracking confirmed before launch.

Step 04Monthly

Improve

Keep what produced enquiries, cut what didn't, report it on one page.

What clients say

5.0★★★★★

Google reviews →

George was extremely engaged from day one with fantastic ideas and a great service throughout. He made us stand out and look the part.
Adam McCarthyDirector, EPTS Academy
GOOGLE
George rebuilt our website and set up proper tracking so we know what's working. We're getting enquiries directly from it.
Max SmithsonDirector, M Smithson Ltd
CLIENT
Very, very professional. Fantastic knowledge and experience providing great solutions. Clear and speedy communication.
Brendan McCarthyDirector, Your Home Trades
GOOGLE
Free site audit

Is your site
losing you work?

Put your address in. Within one working day you get a plain English report on speed, mobile, search visibility and whether your enquiries are being tracked. No call needed, no sales pitch.

Speed and Core Web VitalsMobile experienceSearch visibilityCall and form tracking

Got it. Your audit will be with you within one working day.

Straight numbers

Projects
From £2,500 one off

Website and web system builds. Scoped after discovery, fixed once agreed.

  • Design, build and copy
  • GA4, Tag Manager, call and form tracking
  • Google Business Profile set up or fixed
  • Training and handover
Retainers
From £750 a month

SEO, ads and ongoing improvement. Three month minimum, then rolling.

  • Monthly plan and one page report
  • Ad spend billed at cost, no markup
  • Same working day response
  • Leave if we're not delivering
Book a call

Let's talkabout work

Tell us what you sell and what you need. We'll come back within one working day to fix a time.

Thanks. We'll be in touch within one working day.

Or call 01282 221 794george@forgeleadsystems.co.ukLodge House, Cow Lane, Burnley BB11 1NN
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